WE DO GREAT WORK FOR GREAT PEOPLE
a CLOSE team of experts
We are a sports branding and design studio led by the core team of Boyd & Nikki Erickson. Together, our team has worked in the front office, been integral leaders for some of the largest sporting events in the country, worked for some top shelf teams and leagues, and have grown an understanding on how things work in the business of sports and design.
We love what we do and we love to work on projects we believe in. Although we specialize the sports world, we love working with business and and people on other interests.
Strategic Branding • Event Design • Team Collateral • Environmental Experience
WE BUILD TOGETHER
We want to help you cultivate and grow the best brand that it can be. You’re the export of your company and we’re the strategic experts at making it shine. We will work together in close collaboration and build step by step to discover the core of your brand and then see it grow.
Starting out, we dive in, get involved into your dreams, and work with you to discover who you really are, define your core values, learn about your customers, competition, and make a plan of attack. This strategy will allow us to get actionable insights that will help you achieve your goals. Based on our discovery in our strategy sessions will have fertile soil to grow a strong direction for the brand.
DESIGN AND DEVELOPMENT
With the core of your brand discovered we will begin bringing visuals to life. We will craft an identity system that is based on your company or team’s values, will resonate with your fanbase or audience, and will tell your story. From here, we’re now ready to create materials for all mediums for your business, team, or event and help activate it across different platforms of digital, environmental, advertising, and merchandise.